SFLR vs. DIVB ETF Comparison

Comparison of Innovator Equity Managed Floor ETF (SFLR) to iShares U.S. Dividend and Buyback ETF (DIVB)

SFLR

Innovator Equity Managed Floor ETF

SFLR Description

The fund is an actively managed ETF that seeks to provide capital appreciation through participation in the large-capitalization U.S. equity markets while limiting the potential for maximum losses. The Advisor intends to invest in a diversified portfolio of equity securities that are included in the Solactive GBS United States 500 Index, together with put and call option contracts in an effort to reduce the potential for losses associated with the returns of U.S. large capitalization equity market investments. It is non-diversified.

Grade (RS Rating)

Last Trade

$33.06

Average Daily Volume

132,739

Number of Holdings ^*

217

* may have additional holdings in another (foreign) market

DIVB

iShares U.S. Dividend and Buyback ETF

DIVB Description

The investment seeks to track the investment results of the Morningstar® US Dividend and Buyback IndexSM. The fund generally will invest at least 90% of its assets in the component securities of the underlying index and may invest up to 10% of its assets in certain futures, options and swap contracts, cash and cash equivalents, including shares of money market funds advised by BFA or its affiliates, as well as in securities not included in the underlying index. The underlying index is designed to provide exposure to U.S.-based companies that return capital to shareholders through either dividend payments or share buybacks.

Grade (RS Rating)

Last Trade

$50.54

Average Daily Volume

83,483

Number of Holdings ^*

433

* may have additional holdings in another (foreign) market

Performance

Period	SFLR	DIVB
30 Days	3.02%	2.97%
60 Days	4.71%	5.27%
90 Days	5.81%	7.50%
12 Months	26.23%	35.87%

75 Overlapping Holdings

Symbol	Grade	Weight in SFLR	Weight in DIVB	Overlap
ABBV	D	0.7%	1.11%	0.7%
ABT	B	0.57%	0.53%	0.53%
AEE	A	0.14%	0.04%	0.04%
AGR	B	0.02%	0.01%	0.01%
AMGN	D	0.39%	0.42%	0.39%
AMT	D	0.3%	0.26%	0.26%
ARES	A	0.16%	0.06%	0.06%
BAC	A	0.83%	1.46%	0.83%
BX	A	0.34%	0.42%	0.34%
BXP	D	0.26%	0.07%	0.07%
CAG	D	0.09%	0.06%	0.06%
CFG	B	0.36%	0.19%	0.19%
CI	F	0.26%	0.69%	0.26%
CMS	C	0.24%	0.04%	0.04%
CNP	B	0.16%	0.06%	0.06%
COP	C	0.31%	0.84%	0.31%
CPB	D	0.28%	0.03%	0.03%
CSCO	B	0.84%	5.34%	0.84%
CVX	A	0.51%	2.15%	0.51%
DE	A	0.26%	0.76%	0.26%
DOC	D	0.26%	0.08%	0.08%
DOW	F	0.2%	0.25%	0.2%
DRI	B	0.14%	0.11%	0.11%
DTE	C	0.24%	0.02%	0.02%
ED	D	0.25%	0.16%	0.16%
EL	F	0.16%	0.06%	0.06%
ES	D	0.3%	0.08%	0.08%
ESS	B	0.22%	0.07%	0.07%
ETR	B	0.31%	0.05%	0.05%
EVRG	A	0.15%	0.06%	0.06%
EXPD	D	0.14%	0.15%	0.14%
F	C	0.12%	0.3%	0.12%
FDX	B	0.23%	0.3%	0.23%
GS	A	0.69%	1.36%	0.69%
HBAN	A	0.29%	0.12%	0.12%
HD	A	1.09%	1.57%	1.09%
HIG	B	0.38%	0.21%	0.21%
HSY	F	0.2%	0.1%	0.1%
IBM	C	0.57%	3.7%	0.57%
INVH	D	0.28%	0.06%	0.06%
JNJ	D	1.12%	1.39%	1.12%
JPM	A	1.62%	2.66%	1.62%
K	A	0.16%	0.06%	0.06%
KMI	A	0.47%	0.27%	0.27%
KO	D	0.92%	0.76%	0.76%
LMT	D	0.51%	0.82%	0.51%
LNT	A	0.2%	0.04%	0.04%
LOW	D	0.56%	1.03%	0.56%
LUV	C	0.13%	0.05%	0.05%
LYB	F	0.18%	0.14%	0.14%
MAA	B	0.22%	0.07%	0.07%
MCD	D	0.76%	0.78%	0.76%
MMM	D	0.52%	0.3%	0.3%
MRK	F	0.42%	0.75%	0.42%
MRO	B	0.5%	0.14%	0.14%
MS	A	0.34%	1.37%	0.34%
NKE	D	0.21%	0.63%	0.21%
NUE	C	0.08%	0.28%	0.08%
OWL	A	0.08%	0.05%	0.05%
PEP	F	0.56%	0.75%	0.56%
PFG	D	0.15%	0.17%	0.15%
PG	A	1.02%	1.53%	1.02%
PPG	F	0.13%	0.08%	0.08%
PPL	B	0.26%	0.08%	0.08%
PRU	A	0.35%	0.34%	0.34%
RF	A	0.45%	0.14%	0.14%
RPRX	D	0.12%	0.05%	0.05%
SIRI	C	0.06%	0.02%	0.02%
T	A	0.62%	1.23%	0.62%
TGT	F	0.23%	0.18%	0.18%
TROW	B	0.12%	0.18%	0.12%
TXN	C	0.68%	2.89%	0.68%
UNP	C	0.48%	0.49%	0.48%
WMG	C	0.02%	0.01%	0.01%
XOM	B	1.01%	2.92%	1.01%

SFLR Overweight 142 Positions Relative to DIVB

Symbol	Grade	Weight
NVDA	C	6.95%
AAPL	C	6.66%
MSFT	F	6.36%
AMZN	C	3.98%
META	D	2.64%
GOOGL	C	2.09%
TSLA	B	1.87%
GOOG	C	1.85%
AVGO	D	1.69%
UNH	C	1.54%
LLY	F	1.49%
BRK.A	B	1.4%
V	A	1.18%
COST	B	1.07%
MA	C	1.04%
WMT	A	0.95%
CRM	B	0.71%
ORCL	B	0.71%
LIN	D	0.61%
GE	D	0.6%
INTU	C	0.56%
ADBE	C	0.55%
CMCSA	B	0.52%
ISRG	A	0.52%
TMUS	B	0.52%
CTAS	B	0.49%
TMO	F	0.49%
AXP	A	0.45%
TT	A	0.45%
AMD	F	0.44%
DHR	F	0.42%
TDG	D	0.41%
QCOM	F	0.4%
KKR	A	0.39%
WM	A	0.38%
DIS	B	0.37%
BKNG	A	0.37%
RSG	A	0.35%
DOV	A	0.34%
PLTR	B	0.33%
LRCX	F	0.33%
URI	B	0.32%
VRTX	F	0.31%
UBER	D	0.3%
WAB	B	0.29%
BRO	B	0.29%
NDAQ	A	0.27%
COR	B	0.27%
L	A	0.27%
HCA	F	0.26%
AME	A	0.26%
BR	A	0.26%
ROST	C	0.25%
CSL	C	0.25%
PYPL	B	0.25%
LEN	D	0.24%
GM	B	0.24%
SPOT	B	0.23%
TTD	B	0.23%
HEI	B	0.22%
MRVL	B	0.22%
APO	B	0.22%
ACGL	D	0.22%
WRB	A	0.22%
FCX	D	0.21%
MU	D	0.21%
CHD	B	0.21%
CRWD	B	0.21%
MKL	A	0.2%
SBAC	D	0.19%
ON	D	0.19%
LNG	B	0.18%
REGN	F	0.18%
SNOW	C	0.18%
WDAY	B	0.17%
ZM	B	0.17%
IBKR	A	0.17%
VLO	C	0.17%
DASH	A	0.16%
SUI	D	0.16%
MELI	D	0.16%
LYV	A	0.16%
EXPE	B	0.15%
SQ	B	0.15%
ZBH	C	0.14%
SSNC	B	0.14%
CDW	F	0.14%
IEX	B	0.14%
GEHC	F	0.13%
HEI	B	0.13%
VEEV	C	0.13%
VRT	B	0.12%
ZS	C	0.12%
RBLX	C	0.12%
MSTR	C	0.12%
DKNG	B	0.11%
DDOG	A	0.11%
TER	D	0.11%
LII	A	0.11%
SNAP	C	0.1%
ZBRA	B	0.1%
DAL	C	0.1%
FCNCA	A	0.1%
TRU	D	0.1%
ALNY	D	0.1%
TRMB	B	0.09%
NET	B	0.09%
TW	A	0.09%
HUBB	B	0.09%
GEV	B	0.09%
HUM	C	0.09%
DELL	C	0.09%
COIN	C	0.09%
FDS	B	0.09%
ILMN	D	0.08%
MGM	D	0.08%
ENTG	D	0.08%
TEAM	A	0.07%
CVNA	B	0.07%
HUBS	A	0.07%
AVTR	F	0.07%
BSY	D	0.06%
LPLA	A	0.06%
DOX	D	0.06%
BLDR	D	0.05%
CPNG	D	0.05%
IOT	A	0.05%
OXY	D	0.05%
PINS	D	0.04%
OKTA	C	0.04%
ENPH	F	0.04%
JBL	B	0.04%
CE	F	0.04%
MDB	C	0.04%
CELH	F	0.03%
RKT	F	0.03%
SCCO	F	0.02%
GFS	C	0.02%
MRNA	F	0.0%
SMCI	F	0.0%
BMRN	D	0.0%
DXCM	D	0.0%

SFLR Underweight 358 Positions Relative to DIVB

Symbol	Grade	Weight
ACN	C	-3.52%
WFC	A	-2.46%
FIS	C	-1.8%
VZ	C	-1.53%
HPQ	B	-1.28%
TEL	B	-1.14%
CAT	B	-1.09%
BMY	B	-1.07%
RTX	C	-1.04%
CTSH	B	-0.86%
PM	B	-0.85%
PFE	D	-0.81%
MCHP	D	-0.81%
NTAP	C	-0.77%
HPE	B	-0.75%
UPS	C	-0.69%
C	A	-0.68%
CVS	D	-0.67%
HON	B	-0.64%
BLK	C	-0.61%
AIG	B	-0.57%
GEN	B	-0.55%
MDT	D	-0.54%
GILD	C	-0.53%
GLW	B	-0.53%
MET	A	-0.47%
PNC	B	-0.46%
CRH	A	-0.46%
CSX	B	-0.45%
PSX	C	-0.44%
BK	A	-0.41%
STX	D	-0.39%
ADP	B	-0.38%
AFL	B	-0.38%
SBUX	A	-0.37%
AMP	A	-0.37%
ITW	B	-0.36%
MDLZ	F	-0.34%
CME	A	-0.34%
EMR	A	-0.33%
TFC	A	-0.33%
USB	A	-0.32%
DUK	C	-0.32%
NOC	D	-0.31%
PLD	D	-0.3%
DFS	B	-0.3%
SPG	B	-0.3%
SWKS	F	-0.29%
EOG	A	-0.29%
TRV	B	-0.27%
GIS	D	-0.27%
CL	D	-0.26%
NSC	B	-0.25%
WMB	A	-0.24%
CCI	D	-0.24%
MTB	A	-0.24%
OKE	A	-0.23%
FANG	D	-0.23%
JNPR	F	-0.23%
SO	D	-0.22%
STLD	B	-0.22%
EBAY	D	-0.22%
JCI	C	-0.21%
COF	B	-0.2%
CAH	B	-0.2%
SYY	B	-0.19%
APD	A	-0.19%
SLB	C	-0.19%
GPN	B	-0.19%
ALL	A	-0.19%
AVT	C	-0.18%
PSA	D	-0.18%
KMB	D	-0.18%
SRE	A	-0.17%
OMC	C	-0.16%
KDP	D	-0.16%
DVN	F	-0.16%
KHC	F	-0.16%
CF	B	-0.16%
LHX	C	-0.16%
G	B	-0.16%
WTW	B	-0.16%
EXC	C	-0.15%
BKR	B	-0.15%
PAYX	C	-0.14%
FITB	A	-0.14%
LH	C	-0.13%
NTRS	A	-0.13%
D	C	-0.13%
PEG	A	-0.13%
SW	A	-0.13%
NEM	D	-0.13%
NRG	B	-0.13%
FAST	B	-0.12%
TRGP	B	-0.12%
CMI	A	-0.12%
EIX	B	-0.12%
CTRA	B	-0.12%
DG	F	-0.12%
IP	B	-0.12%
ORI	A	-0.11%
IPG	D	-0.11%
NEE	D	-0.11%
AEP	D	-0.11%
CNH	C	-0.11%
ROK	B	-0.11%
EXR	D	-0.11%
WEC	A	-0.11%
YUM	B	-0.11%
EQR	B	-0.1%
VTRS	A	-0.1%
AMCR	D	-0.1%
KEY	B	-0.1%
KLIC	B	-0.1%
XEL	A	-0.1%
BBY	D	-0.1%
CHRW	C	-0.09%
PKG	A	-0.09%
TPR	B	-0.09%
OVV	B	-0.09%
WBA	F	-0.09%
KR	B	-0.09%
APA	D	-0.08%
TSN	B	-0.08%
DGX	A	-0.08%
IRM	D	-0.08%
SNA	A	-0.08%
SJM	D	-0.08%
BG	F	-0.08%
FE	C	-0.08%
CINF	A	-0.08%
WY	D	-0.08%
SF	B	-0.07%
EMN	D	-0.07%
RL	B	-0.07%
ALLY	C	-0.07%
LKQ	D	-0.07%
WH	B	-0.07%
KIM	A	-0.07%
UNM	A	-0.07%
GPC	D	-0.07%
EVR	B	-0.07%
AVB	B	-0.07%
CHRD	D	-0.07%
CG	A	-0.07%
OMF	A	-0.07%
HST	C	-0.07%
FHN	A	-0.07%
DKS	C	-0.07%
SCI	B	-0.07%
REG	B	-0.06%
STWD	C	-0.06%
MAS	D	-0.06%
VOYA	B	-0.06%
RHI	B	-0.06%
HRB	D	-0.06%
WBS	A	-0.06%
FNF	B	-0.06%
EWBC	A	-0.06%
R	B	-0.06%
HR	C	-0.06%
CLX	B	-0.06%
WPC	D	-0.06%
EXE	B	-0.06%
TAP	C	-0.06%
JEF	A	-0.05%
SWK	D	-0.05%
AOS	F	-0.05%
ZION	B	-0.05%
CPT	B	-0.05%
LAMR	D	-0.05%
BYD	C	-0.05%
BC	C	-0.05%
VICI	C	-0.05%
BAX	D	-0.05%
AGO	B	-0.05%
PR	B	-0.05%
BERY	B	-0.05%
VSH	D	-0.05%
ALV	C	-0.05%
MTG	C	-0.05%
IFF	D	-0.05%
BEN	C	-0.05%
AWK	D	-0.05%
OHI	C	-0.04%
BRX	A	-0.04%
FAF	A	-0.04%
OZK	B	-0.04%
CC	C	-0.04%
HOG	D	-0.04%
AES	F	-0.04%
FMC	D	-0.04%
JHG	A	-0.04%
PII	D	-0.04%
CNXC	F	-0.04%
DLB	B	-0.04%
CFR	B	-0.04%
LEA	D	-0.04%
OGE	B	-0.04%
CIVI	D	-0.04%
RDN	C	-0.04%
SNV	B	-0.04%
PBF	D	-0.04%
MSM	C	-0.04%
CUBE	D	-0.04%
IVZ	B	-0.04%
COLB	A	-0.04%
IRDM	D	-0.04%
MKC	D	-0.04%
CHH	A	-0.04%
PNW	B	-0.04%
RITM	C	-0.04%
AIZ	A	-0.04%
VTR	C	-0.04%
NI	A	-0.04%
CMA	A	-0.04%
BTU	B	-0.03%
HII	D	-0.03%
CNO	A	-0.03%
NNN	D	-0.03%
PAG	B	-0.03%
VLY	B	-0.03%
AM	A	-0.03%
HP	B	-0.03%
GLPI	C	-0.03%
WEN	D	-0.03%
PTEN	C	-0.03%
HOMB	A	-0.03%
CCOI	B	-0.03%
MGY	A	-0.03%
MAN	D	-0.03%
WSO	A	-0.03%
RHP	B	-0.03%
BPOP	B	-0.03%
ASH	D	-0.03%
XRAY	F	-0.03%
CBSH	A	-0.03%
HRI	B	-0.03%
FHI	A	-0.03%
DTM	B	-0.03%
KRC	C	-0.03%
ELS	C	-0.03%
LPX	B	-0.03%
INGR	B	-0.03%
HRL	D	-0.03%
ARCH	B	-0.03%
KBH	D	-0.03%
UGI	A	-0.03%
PB	A	-0.03%
AFG	A	-0.03%
HAS	D	-0.03%
APLE	B	-0.02%
BOKF	B	-0.02%
PECO	A	-0.02%
CDP	C	-0.02%
PRGO	B	-0.02%
GOLF	B	-0.02%
IIPR	D	-0.02%
FHB	A	-0.02%
WAL	B	-0.02%
ESNT	D	-0.02%
FR	C	-0.02%
AEO	F	-0.02%
MC	C	-0.02%
THG	A	-0.02%
NFG	A	-0.02%
GAP	C	-0.02%
COLD	D	-0.02%
THO	B	-0.02%
RUSHA	C	-0.02%
NHI	D	-0.02%
PCH	D	-0.02%
VCTR	B	-0.02%
ABM	B	-0.02%
SHOO	D	-0.02%
IDA	A	-0.02%
KTB	B	-0.02%
CUZ	B	-0.02%
ASB	B	-0.02%
MAC	B	-0.02%
ACI	C	-0.02%
VFC	C	-0.02%
CRC	B	-0.02%
SON	D	-0.02%
APAM	B	-0.02%
SSB	B	-0.02%
OGN	D	-0.02%
M	D	-0.02%
GBCI	B	-0.02%
STAG	F	-0.02%
EQH	B	-0.02%
MUR	D	-0.02%
KRG	B	-0.02%
UBSI	B	-0.02%
FLO	D	-0.02%
AXS	A	-0.02%
UDR	B	-0.02%
FNB	A	-0.02%
SLG	B	-0.02%
SBRA	C	-0.02%
FRT	B	-0.02%
EPR	D	-0.02%
ONB	B	-0.02%
AMH	D	-0.01%
IPAR	B	-0.01%
OGS	A	-0.01%
CWEN	C	-0.01%
MCY	A	-0.01%
TXNM	A	-0.01%
DNB	B	-0.01%
BKH	A	-0.01%
AWR	B	-0.01%
UCB	A	-0.01%
MDU	D	-0.01%
RRR	D	-0.01%
TFSL	A	-0.01%
SXT	B	-0.01%
MGEE	C	-0.01%
CNS	B	-0.01%
ADT	C	-0.01%
GEF	A	-0.01%
AVNT	B	-0.01%
KMPR	B	-0.01%
HI	C	-0.01%
LXP	D	-0.01%
OTTR	C	-0.01%
JWN	C	-0.01%
AROC	B	-0.01%
SEE	C	-0.01%
IBOC	A	-0.01%
NJR	A	-0.01%
NEU	C	-0.01%
FFIN	B	-0.01%
CATY	B	-0.01%
WD	D	-0.01%
WTRG	B	-0.01%
CWEN	C	-0.01%
SKT	B	-0.01%
LCII	C	-0.01%
SMG	D	-0.01%
RYN	D	-0.01%
NWL	B	-0.01%
IRT	A	-0.01%
AAP	C	-0.01%
NSP	D	-0.01%
ALE	A	-0.01%
HWC	B	-0.01%
MAGN	F	-0.0%
CADE	B	-0.0%
RUSHB	B	-0.0%
GEF	A	-0.0%
AGNC	D	-0.0%
SITC	D	-0.0%
CRK	B	-0.0%
AVA	A	-0.0%
ACT	D	-0.0%
REYN	D	-0.0%
CVI	F	-0.0%