Technical Analysis for HSY - The Hershey Company

Grade Last Price % Change Price Change
grade A 160.32 0.13% 0.21
HSY closed up 0.13 percent on Friday, February 21, 2020, on 1.33 times normal volume. Due to the stock's strong uptrend, it may remain overbought for a while. So, if you're looking for a reason to sell, don't put too much weight on it being overbought.

Trend Table & Recent Signals

ADX Long Term Intermediate Term Short Term
Strong Up Up Up
Historical HSY trend table...

Date Alert Name Type % Chg
Cup with Handle Other 0.00%
Multiple of Ten Bullish Other 0.00%
Outside Day Range Expansion 0.00%
Overbought Stochastic Strength 0.00%
Slingshot Bullish Bullish Swing Setup 0.13%
Cup with Handle Other 0.13%
Upper Bollinger Band Walk Strength 0.13%
Multiple of Ten Bullish Other 0.13%
Overbought Stochastic Strength 0.13%
Cup with Handle Other -0.11%

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The Hershey Company, together with its subsidiaries, engages in manufacturing, marketing, selling, and distributing various chocolate and confectionery products, pantry items, and gum and mint refreshment products worldwide. It offers candy bars, candies, chocolates, toffee bars, sugar free candies, wafer bars, macadamia snack nuts, peanut caramel bars, minis, milk chocolate bars, malted milk balls, peppermint pattie, sugar free peppermint pattie, and chocolate covered fruit juice pieces. The company also provides high-cacao dark chocolate products, such as chocolate bars, tasting squares, and home baking products; and natural and organic chocolate products consisting of chocolate bars, drinking chocolates, and baking products. In addition, it offers a line of refreshment products, such as mints, chewing gum, and bubble gum, as well as pantry items consisting of baking products, toppings, sundae syrups, and hot cocoa mix. Further, the company provides chocolate-covered raisins, peanuts, and almonds; chocolate chips; beverage products; and cooking oil products. The Hershey Company sells its products through sales representatives and food brokers, primarily to wholesale distributors, chain grocery stores, mass merchandisers, chain drug stores, vending companies, wholesale clubs, convenience stores, dollar stores, concessionaires, and department stores. The company was founded in 1894 and is headquartered in Hershey, Pennsylvania.
Manufacturing Food And Drink Foods Beverage Products Oil Products Snack Foods Convenience Foods Confectionery Products Food Brokers Candy Desserts Chocolate

Is HSY a Buy, Sell or Hold?

Indicator Bull Case Neutral / Hold Bear Case
50 DMA
200 DMA
ADX Trend
Oversold / Overbought
Relative Strength


Indicator Value
52 Week High 162.2
52 Week Low 108.9
Average Volume 774,656
200-Day Moving Average 147.13
50-Day Moving Average 151.16
20-Day Moving Average 156.40
10-Day Moving Average 158.92
Average True Range 2.24
ADX 35.77
+DI 32.56
-DI 13.40
Chandelier Exit (Long, 3 ATRs ) 155.11
Chandelier Exit (Short, 3 ATRs ) 157.67
Upper Bollinger Band 162.53
Lower Bollinger Band 150.28
Percent B (%b) 0.82
BandWidth 7.83
MACD Line 2.70
MACD Signal Line 2.45
MACD Histogram 0.2494
Fundamentals Value
Market Cap 34.06 Billion
Num Shares 212 Million
EPS 3.13
Price-to-Earnings (P/E) Ratio 51.22
Price-to-Sales 2.91
Price-to-Book 25.55
PEG Ratio 2.65
Dividend 2.62
Dividend Yield 1.63%
Pivot Point Level Traditional / Classic Fibonacci Demark Woodie Camarilla
Resistance 4 (R4) 164.24
Resistance 3 (R3) 164.01 162.49 163.58
Resistance 2 (R2) 162.49 161.49 162.60 163.36
Resistance 1 (R1) 161.40 160.87 161.95 161.63 163.15
Pivot Point 159.88 159.88 160.15 159.99 159.88
Support 1 (S1) 158.79 158.88 159.34 159.02 157.49
Support 2 (S2) 157.27 158.26 157.38 157.28
Support 3 (S3) 156.18 157.27 157.06
Support 4 (S4) 156.41