Technical Analysis for DFS - Discover Financial Services

Grade Last Price % Change Price Change
D 94.78 -3.62% -3.56
DFS closed down 3.62 percent on Wednesday, March 22, 2023, on 66 percent of normal volume. Due to the stock's strong downtrend, it may remain oversold for a while. So, if you're looking for a reason to buy, don't put too much weight on it being oversold.

Trend Table & Recent EOD Trading Signals

ADX Long Term Intermediate Term Short Term
Strong Down Down Down

Date Alert Name Type % Chg
180 Bearish Setup Bearish Swing Setup 0.00%
Oversold Stochastic Weakness 0.00%
Non-ADX 1,2,3,4 Bearish Bearish Swing Setup -3.62%
NR7 Range Contraction -3.62%
Gapped Up Strength -3.62%
Oversold Stochastic Weakness -3.62%
New Downtrend Bearish 1.02%
Lower Bollinger Band Walk Weakness 1.02%
Gapped Up Strength 1.02%
Oversold Stochastic Weakness 1.02%

   Recent Intraday Alerts -- Get these alerts pushed to you via our Mobile App

Alert Time
Down 3% about 9 hours ago
Down 2 % about 10 hours ago
Non-ADX 1,2,3,4 Bearish Retracement Entry about 11 hours ago
Fell Below Previous Day's Low about 11 hours ago
Possible NR7 about 11 hours ago

Free Daily (Stock) Chart Reading

Let us help you stay on top of your investments. We will alert you to important technical developments on your portfolio & watchlist.


Discover Financial Services Description

Discover Financial Services, a bank holding company, provides direct banking and payment services in the United States. It operates in two segments, Direct Banking and Payment Services. The Direct Banking segment offers Discover card-branded credit cards to individuals and small businesses on the Discover Network. This segment also provides other consumer banking products and services, including private student loans, personal loans, home loans, and prepaid cards; and other consumer lending and deposit products, such as certificates of deposit, money market accounts, online savings accounts, and individual retirement account certificates of deposit. The Payment Services segment operates PULSE, an automated teller machine, debit, and electronic funds transfer network; and Diners Club, a global payments network, as well as a network partners business, which includes credit, debit, and prepaid cards issued on the Discover Network by third parties. Discover Financial Services has a strategic alliance Network International LLC that will allow acceptance of Mercury Network Cards on Discover, Diners Club International, and PULSE networks for international purchases and cash access outside of the United Arab Emirates. The company was incorporated in 1960 and is based in Riverwoods, Illinois.


Sector: Financial Services
Industry: Credit Services
Keywords: S&P 500 Bank Deposit Products Payment Systems Payment Services Credit Card Debit Card Student Loan Electronic Funds Transfer Payment Card Consumer Banking Products Mercury Diner E Payment Services Electronic Funds Transfer Network Global Payments Discover Financial

Is DFS a Buy, Sell or Hold?

Indicator Bull Case Neutral / Hold Bear Case
50 DMA
200 DMA
ADX Trend
Oversold / Overbought
Relative Strength


Indicator Value
52 Week High 120.5054
52 Week Low 87.1621
Average Volume 2,582,306
200-Day Moving Average 102.26
50-Day Moving Average 108.90
20-Day Moving Average 105.00
10-Day Moving Average 97.77
Average True Range 3.91
RSI 35.48
ADX 26.78
+DI 17.52
-DI 37.01
Chandelier Exit (Long, 3 ATRs) 103.94
Chandelier Exit (Short, 3 ATRs) 102.82
Upper Bollinger Bands 120.63
Lower Bollinger Band 89.37
Percent B (%b) 0.17
BandWidth 29.77
MACD Line -4.43
MACD Signal Line -3.17
MACD Histogram -1.2654
Fundamentals Value
Market Cap 29.05 Billion
Num Shares 306 Million
EPS 3.28
Price-to-Earnings (P/E) Ratio 28.91
Price-to-Sales 2.22
Price-to-Book 2.69
PEG Ratio 0.14
Dividend 1.76
Dividend Yield 1.86%
Pivot Point Level Traditional / Classic Fibonacci Demark Woodie Camarilla
Resistance 4 (R4) 100.35
Resistance 3 (R3) 100.95 99.71 99.42
Resistance 2 (R2) 99.71 98.29 99.40 99.11
Resistance 1 (R1) 97.24 97.41 96.62 96.64 98.80
Pivot Point 96.00 96.00 95.69 95.69 96.00
Support 1 (S1) 93.53 94.58 92.91 92.93 90.76
Support 2 (S2) 92.29 93.70 91.98 90.45
Support 3 (S3) 89.82 92.29 90.14
Support 4 (S4) 89.22