Technical Analysis for HOG - Harley-Davidson, Inc.

Grade Last Price % Change Price Change
grade F 35.72 -0.11% -0.04
HOG closed down 0.11 percent on Friday, January 17, 2020, on 83 percent of normal volume. Its advance stalled at its 200 day moving average, an important long-term support / resistance line.
Earnings due: Jan 28
*** please verify all earnings dates ***

Trend Table & Recent Signals

ADX Long Term Intermediate Term Short Term
Weak or Absent Down Down Flat
Historical HOG trend table...

Date Alert Name Type % Chg
200 DMA Resistance Bearish 0.00%
Non-ADX 1,2,3,4 Bearish Bearish Swing Setup 0.00%
Cup with Handle Other 0.00%
Outside Day Range Expansion 0.00%
200 DMA Resistance Bearish -0.11%
Non-ADX 1,2,3,4 Bearish Bearish Swing Setup -0.11%
Cup with Handle Other -0.11%
NR7 Range Contraction -0.11%
Inside Day Range Contraction -0.11%
200 DMA Resistance Bearish 0.59%

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Basic chart:


Harley-Davidson, Inc. manufactures heavyweight cruiser and touring motorcycles. The company operates through two segments: the Motorcycles segment and the Financial Services segment. The Motorcycles segment designs and manufactures premium motorcycles for the heavyweight market and sells them at wholesale. This segment manufactures five families of motorcycles: Touring, Dyna, Softail, Sportster, and V-Rod. It also offers limited-edition, factory-custom motorcycles through its custom vehicle operation program. In addition, the company provides motorcycle parts and accessories comprising replacement parts, and mechanical and cosmetic accessories; general merchandise, such as apparel and riding gear; and related services. It also licenses the Harley-Davidson name and other trademarks. This segment sells its products through a network of independent dealers primarily in North America, Europe, the Middle East, Africa, the Asia-Pacific, and Latin America. The Financial Services segment provides wholesale and retail financing, and insurance and insurance-related programs to dealers and retail customers. It also offers wholesale financial services, including floor plan and open account financing of motorcycles, and motorcycle parts and accessories; and operates an insurance agency that offers point-of-sale protection products to Harley-Davidson dealers in the United States and Canada, including motorcycle insurance. Harley-Davidson, Inc. was founded in 1903 and is headquartered in Milwaukee, Wisconsin.
Transport Retail Customers

Is HOG a Buy, Sell or Hold?

Indicator Bull Case Neutral / Hold Bear Case
50 DMA
200 DMA
ADX Trend
Oversold / Overbought
Relative Strength


Indicator Value
52 Week High 41.4
52 Week Low 30.17
Average Volume 1,415,577
200-Day Moving Average 35.93
50-Day Moving Average 37.00
20-Day Moving Average 36.63
10-Day Moving Average 35.82
Average True Range 0.85
ADX 20.75
+DI 12.34
-DI 21.45
Chandelier Exit (Long, 3 ATRs ) 35.53
Chandelier Exit (Short, 3 ATRs ) 37.20
Upper Bollinger Band 38.51
Lower Bollinger Band 34.74
Percent B (%b) 0.26
BandWidth 10.30
MACD Line -0.46
MACD Signal Line -0.35
MACD Histogram -0.1084
Fundamentals Value
Market Cap 6.07 Billion
Num Shares 170 Million
EPS 3.20
Price-to-Earnings (P/E) Ratio 11.16
Price-to-Sales 1.50
Price-to-Book 4.46
PEG Ratio 1.78
Dividend 1.46
Dividend Yield 4.09%
Pivot Point Level Traditional / Classic Fibonacci Demark Woodie Camarilla
Resistance 4 (R4) 36.90
Resistance 3 (R3) 36.92 36.55 36.70
Resistance 2 (R2) 36.55 36.25 36.54 36.64
Resistance 1 (R1) 36.13 36.06 35.95 36.11 36.57
Pivot Point 35.76 35.76 35.67 35.75 35.76
Support 1 (S1) 35.35 35.46 35.16 35.33 34.87
Support 2 (S2) 34.98 35.28 34.97 34.80
Support 3 (S3) 34.56 34.98 34.74
Support 4 (S4) 34.54