Technical Analysis for KR - Kroger Company (The)

Grade Last Price % Change Price Change
B 37.58 -1.03% -0.39
KR closed down 1.03 percent on Tuesday, April 13, 2021, on 1.13 times normal volume. Due to the stock's strong uptrend, it may remain overbought for a while. So, if you're looking for a reason to sell, don't put too much weight on it being overbought.

Trend Table & Recent EOD Signals

ADX Long Term Intermediate Term Short Term
Strong Up Up Up
Historical KR trend table...

Date Alert Name Type % Chg
Bearish Engulfing Bearish 0.00%
Stochastic Reached Overbought Strength 0.00%
Outside Day Range Expansion 0.00%
Overbought Stochastic Strength 0.00%
Doji - Bearish? Reversal -1.03%
Up 3 Days in a Row Strength -1.03%
Up 4 Days in a Row Strength -1.03%
Up 5 Days in a Row Strength -1.03%
MACD Bullish Signal Line Cross Bullish -0.53%
Up 3 Days in a Row Strength -0.53%
Older End-of-Day Signals for KR ...

   Recent Intraday Alerts -- Get these alerts pushed to you via our Mobile App

Alert Time
Outside Day about 7 hours ago
Down 1% about 7 hours ago
Fell Below Previous Day's Low about 7 hours ago
60 Minute Opening Range Breakdown about 9 hours ago
60 Minute Opening Range Breakout about 12 hours ago
View Earlier Intraday Alerts

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Kroger Company (The) Description

The Kroger Co., together with its subsidiaries, operates as a retailer in the United States. The company also manufactures and processes food for sale in its supermarkets. It operates retail food and drug stores, multi-department stores, jewelry stores, and convenience stores. The company's combination food and drug stores provide natural food and organic sections, pharmacies, general merchandise, pet centers, fresh seafood, and organic produce. Its multi-department stores sell a range of general merchandise items, such as apparel, home fashion and furnishings, electronics, automotive products, toys, and fine jewelry. The company's marketplace stores include full-service grocery and pharmacy departments, as well as general merchandise comprising outdoor living products, electronics, home goods, and toys. Its price impact warehouse stores provide grocery, and health and beauty care items, as well as meat, dairy, baked goods, and fresh produce items. The company operates supermarkets and multi-department stores under two dozen banners, including Kroger, City Market, Dillons, Jay C, Food 4 Less, Fred Meyer, Fry's, King Soopers, QFC, Ralphs, and Smith's. As of February 2, 2013, it operated 2,424 supermarkets and multi-department stores, of these stores 1,169 had fuel centers, as well as operated 786 convenience stores and 328 fine jewelry stores. The Kroger Co. was founded in 1883 and is based in Cincinnati, Ohio.


Sector: Consumer Defensive
Industry: Grocery Stores
Keywords: Electronics Eye Retailing Department Stores Grocery Store Retailers Automotive Product Automotive Products Natural Food Retail Food Supermarket Fred Meyer Jewel Outdoor Living Products

Is KR a Buy, Sell or Hold?

Indicator Bull Case Neutral / Hold Bear Case
50 DMA
200 DMA
ADX Trend
Oversold / Overbought
Relative Strength


Indicator Value
52 Week High 42.99
52 Week Low 30.35
Average Volume 9,312,633
200-Day Moving Average 33.83
50-Day Moving Average 34.92
20-Day Moving Average 36.64
10-Day Moving Average 37.14
Average True Range 0.87
ADX 30.37
+DI 32.23
-DI 15.49
Chandelier Exit (Long, 3 ATRs ) 35.73
Chandelier Exit (Short, 3 ATRs ) 37.15
Upper Bollinger Band 38.57
Lower Bollinger Band 34.71
Percent B (%b) 0.74
BandWidth 10.53
MACD Line 0.78
MACD Signal Line 0.76
MACD Histogram 0.023
Fundamentals Value
Market Cap 29.1 Billion
Num Shares 774 Million
EPS 3.74
Price-to-Earnings (P/E) Ratio 10.06
Price-to-Sales 0.20
Price-to-Book 2.56
PEG Ratio 1.93
Dividend 0.72
Dividend Yield 1.92%
Pivot Point Level Traditional / Classic Fibonacci Demark Woodie Camarilla
Resistance 4 (R4) 38.87
Resistance 3 (R3) 38.99 38.67 38.66
Resistance 2 (R2) 38.67 38.34 38.61 38.58
Resistance 1 (R1) 38.13 38.14 37.97 38.01 38.51
Pivot Point 37.81 37.81 37.73 37.75 37.81
Support 1 (S1) 37.27 37.48 37.11 37.15 36.65
Support 2 (S2) 36.95 37.28 36.89 36.58
Support 3 (S3) 36.41 36.95 36.51
Support 4 (S4) 36.29