Pinterest is an American image sharing and social media service designed to enable saving and discovery of information (specifically "ideas") on the World Wide Web using images and, on a smaller scale, animated GIFs and videos, in the form of pinboards. The site was created by Ben Silbermann, Paul Sciarra, and Evan Sharp and had over 400 million monthly active users as of August 2020. It is operated by Pinterest, Inc., based in San Francisco.