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iHeartMedia, Inc. Description
iHeartMedia, Inc. is an audio company, which engages in the provision of media and entertainment services. It specializes in radio, digital, outdoor, mobile, social, live events, on-demand entertainment, and information services. It operates through the following segments: iHeartMedia (iHM), Americas Outdoor Advertising, International Outdoor Advertising, and Other. The iHM segment provides media and entertainment services via broadcast and digital delivery and includes its national syndication business. The Americas and International Outdoor Advertising segment consists outdoor advertising services in respective geographic regions using various digital and traditional display types. The Other segment refers to the media representation business, Katz Media Group, which is ancillary to its other businesses. The company was founded by L. Lowry Mays and B. J. McCombs in 1972 and is headquartered in San Antonio, TX.
Industry: Broadcasting - Radio
Keywords: Advertising Advertising Services Microeconomics Communication Design Entertainment Services Outdoor Advertising Clear Channel Outdoor Iheartmedia Mays
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