Campaign Management Stocks List
Symbol | Grade | Name | % Change | |
---|---|---|---|---|
BLKB | A | Blackbaud, Inc. | -1.04 | |
MRIN | A | Marin Software Incorporated | 30.71 |
Related Industries: Software - Application
Symbol | Grade | Name | Weight | |
---|---|---|---|---|
VFMV | C | Vanguard U.S. Minimum Volatility ETF | 1.07 | |
XSW | C | SPDR S&P Software & Services ETF | 0.77 | |
IVES | C | Wedbush ETFMG Global Cloud Technology ETF | 0.73 | |
SKYY | C | First Trust ISE Cloud Computing Index Fund | 0.68 | |
SKYU | C | ProShares Ultra Cloud Computing | 0.55 |
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- Campaign Management
Customer relationship management (CRM) is the process of managing interactions with existing as well as past and potential customers. It is one of many different approaches that allow a company to manage and analyse its own interactions with its past, current and potential customers. It uses data analysis about customers' history with a company to improve business relationships with customers, specifically focusing on customer retention and ultimately driving sales growth.One important aspect of the CRM approach is the systems of CRM compile data from a range of different communication channels, including a company's website, telephone, email, live chat, marketing materials and more recently, social media. Through the CRM approach and the systems used to facilitate it, businesses learn more about their target audiences and how to best cater for their needs.
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