WiMi Hologram Cloud, Inc. offers augmented reality based holographic services and products. It operates through the following segments: Augmented Reality Advertising Services and Augmented Reality Entertainment. The Augmented Reality Advertising Services segment software enables users to insert into video footages real or animated three-dimensional objects. The Augmented Reality Entertainment segment includes payment middleware software, game distribution platform and holographic mixed reality software. The company was founded in May 2015 and is headquartered in Chaoyang District, China.