Technical Analysis for HHS - Harte-Hanks, Inc.

Grade Last Price % Change Price Change
grade D 3.1 -12.68% -0.45
HHS closed down 12.68 percent on Wednesday, September 18, 2019, on 1.26 times normal volume. The stock fell below its 50 day moving average, damaging its intermediate-term outlook by crossing under that important trendline. The stock fell below its 200 day moving average, damaging its long-term outlook by crossing under that critical trendline. Note that the stock is in oversold territory based on its Slow Stochastic indicator (14, 3, 3) -- sideways movement or a bounce should not be unexpected.

Trend Table & Recent Signals
ADX Long-Term Intermediate-Term Short-Term
Weak or Absent Down Down Down
See historical HHS trend table...

Date Alert Name Type % Chg
Fell Below 200 DMA Bearish 0.00%
Fell Below 50 DMA Bearish 0.00%
180 Bearish Setup Bearish Swing Setup 0.00%
Wide Range Bar Range Expansion 0.00%
Stochastic Reached Oversold Weakness 0.00%
Below Lower BB Weakness 0.00%
Lower Bollinger Band Touch Weakness 0.00%
Oversold Stochastic Weakness 0.00%
200 DMA Support Bullish -12.68%
50 DMA Support Bullish -12.68%

Older signals for HHS ...

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Profile
Harte-Hanks, Inc., a direct and targeted marketing company, provides direct and digital marketing services, and shopper advertising opportunities to a range of local, regional, national, and international consumer and business-to-business marketers in the United States and other countries. The company operates in two segments, Direct Marketing and Shoppers. The Direct Marketing segment offers integrated, multichannel, and data-driven solutions for various brands to retail, high-tech/telecom, financial services, and pharmaceutical/healthcare markets. It provides agency and digital services, including Website development and design, digital strategy, social media marketing and monitoring, email marketing, and ecommerce and interactive relationship management services; database marketing solutions that enable organizations to build and manage customer communication strategies; and Trillium Software System, a global locator geocoding product, as well as associated data governance services. This segment also offers direct mail and fulfillment, and business-to-business lead generation services, as well as operates teleservice workstations that provide advanced contact center solutions. The Shoppers segment owns, operates, and distributes shopper publications that are distributed by mail to households and businesses. This segment also provides online advertising and other services through its Website, PennySaverUSA.com, as well as business websites; and search—engine marketing services. Its Websites serve as advertising portals that bring buyers and sellers together through its online offerings, including local classifieds, business listings, coupons, and special offers, as well as PowerSites that are templated Websites. As of December 31, 2012, this segment published approximately 5,600 PowerSites weekly and approximately 780 individual shopper editions each week. The company was founded in 1970 and is headquartered in San Antonio, Texas.
Financial Services Marketing E-Commerce E Commerce Business Economics Merchandising Online Shopping Digital Marketing Online Advertising Direct Marketing Database Marketing Social Media Marketing Advertising Mail Generation Services
Is HHS a Buy, Sell or Hold?
Indicator Bull Case Neutral / Hold Bear Case
50 DMA
200 DMA
ADX Trend
Oversold / Overbought
Relative Strength
Summary: Counts: 0 bullish, 3 bearish and 2 neutral indicators. You may wish to incorporate that into your trading strategies.
Indicators
Indicator Value
52 Week High 8.03
52 Week Low 2.2
Average Volume 8,141
200-Day Moving Average 3.2124
50-Day Moving Average 3.1776
20-Day Moving Average 3.599
10-Day Moving Average 3.6253
Average True Range 0.212
ADX 14.14
+DI 18.3876
-DI 31.2367
Chandelier Exit (Long, 3 ATRs ) 3.329
Chandelier Exit (Short, 3 ATRs ) 3.416
Upper Bollinger Band 4.0197
Lower Bollinger Band 3.1783
Percent B (%b) -0.09
BandWidth 23.378716
MACD Line 0.0742
MACD Signal Line 0.1589
MACD Histogram -0.0847
Fundamentals Value
Market Cap 192.26 Million
Num Shares 62 Million
EPS -2.12
Price-to-Earnings (P/E) Ratio -1.46
Price-to-Sales 0.16
Price-to-Book 0.00
PEG Ratio 0.79
Dividend 0.00
Dividend Yield 0.00%
Pivot Point Level Traditional / Classic Fibonacci Demark Woodie Camarilla
Resistance 4 (R4) 3.78
Resistance 3 (R3) 3.85 3.70 3.66
Resistance 2 (R2) 3.70 3.53 3.66 3.62
Resistance 1 (R1) 3.40 3.42 3.33 3.33 3.59
Pivot Point 3.25 3.25 3.21 3.21 3.25
Support 1 (S1) 2.95 3.08 2.88 2.88 2.61
Support 2 (S2) 2.80 2.97 2.76 2.58
Support 3 (S3) 2.50 2.80 2.54
Support 4 (S4) 2.43