Technical Analysis for DRCT - Direct Digital Holdings, Inc.

Grade Last Price % Change Price Change
F 2.51 -8.39% -0.23
DRCT closed down 8.39 percent on Tuesday, September 10, 2024, on 41 percent of normal volume. Note that the stock is in oversold territory based on its Slow Stochastic indicator (14, 3, 3) -- so don't be surprised if it goes sideways or bounces.
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Trend Table & Recent EOD Trading Signals

ADX Long Term Intermediate Term Short Term
Weak or Absent Down Down Down

Date Alert Name Type % Chg
Lower Bollinger Band Walk Weakness 0.00%
Wide Bands Range Expansion 0.00%
Below Lower BB Weakness 0.00%
Lower Bollinger Band Touch Weakness 0.00%
Oversold Stochastic Weakness 0.00%
Slingshot Bearish Bearish Swing Setup -8.39%
Lower Bollinger Band Walk Weakness -8.39%
Gapped Up Strength -8.39%
Lower Bollinger Band Touch Weakness -8.39%
Oversold Stochastic Weakness -8.39%

   Recent Intraday Alerts

Alert Time
60 Minute Opening Range Breakdown about 18 hours ago
Down 5% about 18 hours ago
Down 3% about 18 hours ago
Fell Below Lower Bollinger Band about 18 hours ago
Slingshot Bearish Entry about 18 hours ago

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Profile

Direct Digital Holdings, Inc. operates as an end-to-end full-service programmatic advertising platform. The company's platform primarily focuses on providing advertising technology, data-driven campaign optimization, and other solutions to underserved and less efficient markets on both the buy- and sell-side of the digital advertising ecosystem. It serves various industry verticals, such as travel, healthcare, education, financial services, consumer products, etc. with focus on small- and mid-sized businesses. The company was founded in 2018 and is headquartered in Houston, Texas.
Classification

Sector: Communication Services
Industry: Advertising Agencies
Keywords: E Commerce Consumer Products Digital Marketing Online Advertising Advertising Communication Design Advertising Technology Digital Advertising Ecosystem

Is DRCT a Buy, Sell or Hold?

Indicator Bull Case Neutral / Hold Bear Case
50 DMA
200 DMA
ADX Trend
Oversold / Overbought
Relative Strength

Indicators

Indicator Value
52 Week High 35.884
52 Week Low 2.14
Average Volume 94,226
200-Day Moving Average 9.49
50-Day Moving Average 3.60
20-Day Moving Average 3.04
10-Day Moving Average 2.86
Average True Range 0.31
RSI (14) 30.56
ADX 24.51
+DI 13.11
-DI 25.40
Chandelier Exit (Long, 3 ATRs) 2.57
Chandelier Exit (Short, 3 ATRs) 3.39
Upper Bollinger Bands 3.51
Lower Bollinger Band 2.56
Percent B (%b) -0.06
BandWidth 31.29
MACD Line -0.26
MACD Signal Line -0.23
MACD Histogram -0.0238
Fundamentals Value
Market Cap 7.51 Million
Num Shares 2.99 Million
EPS 0.32
Price-to-Earnings (P/E) Ratio 7.84
Price-to-Sales 1.63
Price-to-Book 31.63
Pivot Point Level Traditional / Classic Fibonacci Demark Woodie Camarilla
Resistance 4 (R4) 2.99
Resistance 3 (R3) 3.03 2.90 2.91
Resistance 2 (R2) 2.90 2.78 2.89 2.89
Resistance 1 (R1) 2.71 2.71 2.65 2.67 2.86
Pivot Point 2.58 2.58 2.55 2.56 2.58
Support 1 (S1) 2.39 2.46 2.32 2.35 2.16
Support 2 (S2) 2.26 2.38 2.24 2.13
Support 3 (S3) 2.06 2.26 2.11
Support 4 (S4) 2.03