Technical Analysis for ULTA - Ulta Salon, Cosmetics & Fragrance, Inc.

Grade Last Price % Change Price Change
C 326.21 0.74% 2.40
ULTA closed up 0.37 percent on Thursday, April 22, 2021, on 68 percent of normal volume. The stock rose above its 50 day moving average, improving its intermediate-term outlook by crossing above that important trendline.

Trend Table & Recent EOD Signals

ADX Long Term Intermediate Term Short Term
Weak or Absent Up Flat Down
Historical ULTA trend table...

Date Alert Name Type % Chg
Crossed Above 50 DMA Bullish 0.74%
50 DMA Resistance Bearish 1.11%
Crossed Above 20 DMA Bullish 1.11%
Inside Day Range Contraction 1.11%
Fell Below 20 DMA Bearish 2.92%
Fell Below 50 DMA Bearish 2.92%
Expansion Pivot Sell Setup Bearish Swing Setup 2.92%
Overbought Stochastic Strength -1.36%
Overbought Stochastic Strength -0.03%
Stochastic Sell Signal Bearish -0.86%
Older End-of-Day Signals for ULTA ...

   Recent Intraday Alerts -- Get these alerts pushed to you via our Mobile App

Alert Time
10 DMA Resistance 7 minutes ago
Up 1% 7 minutes ago
50 DMA Resistance about 21 hours ago
60 Minute Opening Range Breakout about 24 hours ago
Rose Above 10 DMA about 24 hours ago
View Earlier Intraday Alerts

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Ulta Salon, Cosmetics & Fragrance, Inc. Description

Ulta Salon, Cosmetics & Fragrance, Inc. operates specialty retail stores in the United States. Its stores offer cosmetics, fragrance, haircare, and skincare products, as well as related accessories and services. The company's cosmetics include products for the face, eyes, cheeks, lips, and nails; haircare products comprise shampoos, conditioners, styling products, and hair accessories; salon styling tools, such as hair dryers, curling irons, and flat irons; skincare, and bath and body products consist of products for the face, hands, and body; and fragrances for men and women. It also provides private label products that comprise Ulta branded cosmetics, skincare, bath and body products, and haircare products; and other products, which include candles, home fragrance products, and other health and beauty products. As of May 4, 2013, the company operated 576 retail stores in 46 states. It also operates full services salons in its stores; and distributes its products through operating The company was founded in 1990 and is based in Bolingbrook, Illinois.


Sector: Consumer Cyclical
Industry: Specialty Retail
Keywords: Retail Stores Eye Fashion Shampoo Cosmetics Beauty Products Shampoos Beauty Product Private Label Products Aesthetics Hair Care Fragrance Products Beauty Body Products Haircare Products Hair Dryer Skincare Products Home Fragrance Products Ulta Beauty

Is ULTA a Buy, Sell or Hold?

Indicator Bull Case Neutral / Hold Bear Case
50 DMA
200 DMA
ADX Trend
Oversold / Overbought
Relative Strength


Indicator Value
52 Week High 350.9954
52 Week Low 186.01
Average Volume 828,475
200-Day Moving Average 264.72
50-Day Moving Average 322.96
20-Day Moving Average 318.89
10-Day Moving Average 325.98
Average True Range 8.84
ADX 16.5
+DI 23.52
-DI 21.02
Chandelier Exit (Long, 3 ATRs ) 313.75
Chandelier Exit (Short, 3 ATRs ) 323.81
Upper Bollinger Band 336.32
Lower Bollinger Band 301.45
Percent B (%b) 0.64
BandWidth 10.93
MACD Line 1.92
MACD Signal Line 1.65
MACD Histogram 0.27
Fundamentals Value
Market Cap 18.24 Billion
Num Shares 56.3 Million
EPS 4.01
Price-to-Earnings (P/E) Ratio 80.69
Price-to-Sales 2.51
Price-to-Book 8.95
PEG Ratio 4.47
Pivot Point Level Traditional / Classic Fibonacci Demark Woodie Camarilla
Resistance 4 (R4) 334.97
Resistance 3 (R3) 335.24 331.78 333.11
Resistance 2 (R2) 331.78 328.94 331.65 332.49
Resistance 1 (R1) 327.80 327.19 326.07 327.53 331.87
Pivot Point 324.34 324.34 323.48 324.21 324.34
Support 1 (S1) 320.36 321.50 318.63 320.09 315.75
Support 2 (S2) 316.90 319.74 316.77 315.13
Support 3 (S3) 312.91 316.90 314.51
Support 4 (S4) 312.65