CVRD vs. PSCU ETF Comparison

Comparison of Madison Covered Call ETF (CVRD) to PowerShares S&P SmallCap Utilities Portfolio (PSCU)

CVRD

Madison Covered Call ETF

CVRD Description

The fund will seek to achieve its objectives by (1) investing in common stocks of equity securities that pay dividends and (2) writing (i.e., selling) covered call options on a substantial portion of its portfolio of securities. Under normal market conditions, the fund will invest at least 80% of its net assets (including any borrowings for investment purposes) in equity securities of companies, including other investment companies.

Grade (RS Rating)

Last Trade

$19.98

Average Daily Volume

4,571

Number of Holdings ^*

* may have additional holdings in another (foreign) market

PSCU

PowerShares S&P SmallCap Utilities Portfolio

PSCU Description

The PowerShares S&P SmallCap Utilities Portfolio (Fund) is based on the S&P SmallCap 600Â® Capped Utilities & Telecom Services Index (Index). The Fund will normally invest at least 90% of its total assets in common stocks that comprise the Index. The Index is designed to measure the overall performance of common stocks of US utilities and telecommunication services companies. These companies are principally engaged in providing either energy, water or natural gas utilities, as well as services designed to promote or enhance the transmission of voice, data and video over various communications media, including wireline, wireless (terrestrial-based), satellite and cable. The Index is a subset of the S&P SmallCap 600Â® Index, which is a float-adjusted, market-capitalization-weighted index reflecting the US small-cap market. The Fund and the Index are rebalanced and reconstituted quarterly.

Grade (RS Rating)

Last Trade

$52.04

Average Daily Volume

911

Number of Holdings ^*

* may have additional holdings in another (foreign) market

Performance

Period	CVRD	PSCU
30 Days	4.13%	5.03%
60 Days	0.85%	3.08%
90 Days	2.87%	0.98%
12 Months		-2.62%

0 Overlapping Holdings

	Symbol	Grade	Weight in CVRD	Weight in PSCU	Overlap

CVRD Overweight 10 Positions Relative to PSCU

Symbol	Grade	Weight
DHR	A	3.58%
CME	D	3.21%
LVS	F	3.2%
TXN	A	3.04%
CSCO	F	3.0%
LOW	D	2.97%
STZ	D	2.88%
MCHP	B	2.8%
ADBE	F	2.79%
GOOG	A	2.73%

CVRD Underweight 35 Positions Relative to PSCU

Symbol	Grade	Weight
IAC	D	-6.39%
OTTR	C	-6.28%
MSGS	C	-5.18%
CWT	C	-4.99%
AVA	C	-4.85%
MGEE	A	-4.84%
AWR	C	-4.73%
CCOI	F	-4.26%
YELP	F	-4.19%
CPK	C	-4.11%
CWEN	C	-3.42%
TRIP	F	-3.25%
TDS	C	-3.22%
CARG	B	-3.17%
SATS	C	-3.12%
CNK	D	-3.03%
CABO	F	-2.96%
SJW	D	-2.76%
NWN	C	-2.34%
LUMN	F	-2.24%
CARS	C	-1.9%
MSEX	D	-1.68%
QNST	C	-1.64%
SSTK	F	-1.59%
SCHL	D	-1.57%
UTL	B	-1.44%
SHEN	D	-1.43%
CWEN	C	-1.33%
TTGT	D	-1.19%
THRY	D	-1.08%
GOGO	C	-1.05%
AMCX	C	-0.69%
CNSL	C	-0.53%
MCS	F	-0.49%
ATNI	F	-0.41%