Insignia Systems, Inc. markets in-store advertising products, programs, and services to consumer packaged goods manufacturers and retailers in the United States and internationally. It focuses on providing in-store services through the Insignia Point-Of-Purchase Services (POPS) in-store advertising program. The company's Insignia POPSign program is an in-store shelf-edge advertising program that enables manufacturers to deliver product-specific messages to consumers at the point-of-purchase. The Insignia POPSign provides vital product selling information, such as product uses and features, nutritional information, advertising tag lines, product images, and each retailer's store-specific prices. Insignia Systems, Inc. also offers laser printable cardstock and vinyl labels, including adhesive and non-adhesive supplies in various colors, sizes, and weights to retailers for their in-store signage and shelf-edge product information needs; and Stylus software, which allows retailers to produce signs, labels, and posters by manually entering the information or by importing information from a database. The company directly markets its Insignia POPSign program to food and drug manufacturers and retailers. Insignia Systems, Inc. was founded in 1990 and is based in Minneapolis, Minnesota.
Food Retail Marketing Laser Business Economics Advertising Online Shopping Merchandising Communication Design Label Consumer Behaviour Drug Manufacturers In Store Services