Benefitfocus, Inc. provides cloud-based benefits software solutions for consumers, employers, insurance carriers, and brokers under a software-as-a-service model in the United States. The company's platform offers an integrated suite of solutions that enable employers and insurance carriers to efficiently shop, enroll, manage, and exchange benefits information. It offers various products for insurance carriers, including eEnrollment to enhance its users' experience by presenting information in a user-friendly format and integrating educational videos, and plan comparison and decision support tools to help navigate the enrollment process; eBilling, an electronic invoice presentment and payment solution; eExchange, a solution that bridges the communication gap between carrier and employer systems; eSales that gives carriers and brokers tools to organize and manage accounts, track leads, generate quotes, and create proposals for various products; eDirect, which provides a online retail experience for carriers to sell policies directly to individuals; Marketplace, an online shopping environment that allows customers to select from various benefits plan choices to suit their individual needs; and Benefit Informatics, a data analytics solution that helps carriers and their self-insured employers identify cost drivers, recognize trends, and predict future risks and costs. The company also provides various products for employers comprising HR InTouch that supports online enrollment, employee communication, benefit education, and administration for various types of benefits; HR InTouch Marketplace, which creates a private exchange environment for large employers; and Benefit Informatics, a data analytics solution. In addition, it offers professional and customer support services. The company sells its software solutions through its direct sales organization. Benefitfocus, Inc. was founded in 2000 and is headquartered in Charleston, South Carolina.